How To Build A Profitable Blog While Working Full-Time

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Blogging with a full-time job can be crazy stressful.

When most of us start blogging, we have no idea how much work goes into a blog until we launch it.

On top of that, most of us are working full-time jobs on top of creating an online business.

Blogging isn’t easy and it’s not for everyone. You work for free for a long time in the beginning when you’re building up your blog.

If you decide blogging is for you and stick it out for the long haul, it’s seriously amazing.

I get to work from home on a flexible schedule. My income is never capped like it would be at a teaching job (which originally was the field I was going in). 

If you think blogging is for you, keep reading and get excited!

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Here is a step by step list to help you get started.

1. Choose the right niche 

What could you see yourself writing about in the long-term? What’s a topic you genuinely enjoy writing about and sharing with others?

Is it RVing full-time on a budget and sharing how to do the same? Is it teaching college students how to eat plant-based on a budget?

There are so many topics to choose from, but we have more to think about.

How will you make money in your niche? By selling products, affiliate marketing, sponsored posts, etc.?

What will you do to make yourself stand out?

Instead of personal finance and online business for just anyone, you can make it for college students, stay at home moms or dads, or for people in their 50’s. Get really specific at who you’re helping.

There are hundreds of thousands of blogs out there. You need to get niche specific and figure out how you’re going to stand out.

2. Learn and absorb as much information about blogging as possible

The internet is amazing. There is a ton of amazing information out there.

Here are some ways to start learning about blogging as a business:

3. Figure out what outlet you want to use for blogging

Do you want to have your own blog? Or do you want to create a YouTube channel?

Find out where your audience is and go from there. If you don’t know yet, don’t sweat it. 

Let’s say you want to teach others how to do makeup.

Your audience will most likely be on YouTube. Let’s say you want to teach people about personal finance, a blog or YouTube channel would work out great.

You may even start a YouTube channel AND blog and realize your audience is mostly on YouTube. It’s a learn as you go type of thing. 

4. Choose a theme

A theme is the professional, beautiful design blogs have. For example, my theme is custom made by a website designer, but many people use a theme that’s already made for a really low price.

Also, my good friend Tiffany from Beautiful Dawn Designs creates beautiful website themes that are incredibly easy to upload to your website.

Even if you aren’t techy, uploading these themes are easy. If you don’t want to upload your own theme, she does a quick 24-hour install for cheap. You can click here to check out her themes.

She also has a ton of helpful articles on blogging. 

Before I built this custom theme with a professional web designer, I used an affordable theme by Restored 316.

I always got so many compliments on my site. Their themes are high-quality, built with site speed in mind, and are well-known in the blogging world.

Find out what theme is best for your business here. 

5) Create a blog

When you’re ready to start your blog, use my step-by-step tutorial to start a blog with Bluehost. 

If you’re totally confused with blogging terminology, let’s go over a few things real quick.

Web Hosting (ex. Bluehost): Where all of your website files are stored. This includes code, images, text, video, etc.

Domain: Your website’s address. Ex. Mine is

Website Platform: A web platform is a content management system. Ex. WordPress.

6. Blogging isn’t free

Blogging as a profitable business isn’t free – you’re starting a small business. Imagine you were starting a brick and mortar business – this could cost tens of thousands of dollars.

Luckily, blogging is much more affordable and doesn’t cost much at all to get up and running.

I get so many emails from people who don’t want to invest a dollar into their blog – I get it, money is tight. When I started blogging full-time, I was working side hustles to help pay for my business.

Ask anyone who is a full-time blogger – they invest in their business.

I couldn’t afford to pay my monthly bills and get this blog started – so I had to pick up side hustles like working as a Rover dog walker and date night babysitter.

I did it all. I believed in my business and was going to do what it takes to go all in on it. 

Ultimately, you’re going to decide whether or not you invest in your business, but I will tell you this – the person who invests in their business is going to a lot farther than the person who doesn’t spend a dollar on their business. 

7. Invest in ONE course at a time

Whether you take a course or not is up to you.

A lot of people try to avoid courses altogether at all costs (I understand, I used to be this way). I was trying to save as much money as possible until I realized running a business isn’t free.

You buy 1 course where someone who’s running a profitable blog knows what they’re doing. You implement what you learn from the course. You work hard.

You get results A LOT faster than someone who’s trying to wing it. If you’re taking blogging as a business seriously, save your time and learn from someone who knows what they’re doing. 

Do you want to go one course at a time? Check out this course roadmap. The courses included in the Pro Blogger Bundle are: 1. Launch Your Blog (creating a beautiful website). 2. Make Money Blogging (how to monetize your blog). 3. Pinterest Traffic Avalanche (getting massive traffic from Pinterest. 4. Six-Figure Blogger (creating and selling products).

Are you not sure where to start on creating a profitable blog?

I recommend checking out this course roadmap to figure out where you should get started first!

Conclusion: Blogging isn’t easy, but it’s the best job out there.

I want to end this post letting you know that blogging isn’t easy.

Don’t make things harder on yourself, at the very least, invest in ONE course to get you through the hardest part of starting a business.

So many people start a blog to only shut it down shortly after because they have no idea what they’re doing. Don’t let this be you. You can do this.

What to read next: How I Made $80,000 My Second Year Blogging Full-Time

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