You may be wondering if you can get sponsored posts with a small blog and I'm here to tell you that you can!
I got my first sponsored post when I was only getting 30,000 page views per month and landed a second sponsored post just a few months later with only 23,000 page views per month.
Sponsored posts are one of my favorite ways to make money blogging because I get to talk about products and services that I love, share it with my audience, and get paid.
In fact, I get paid roughly $1,000 per post for just a few hours of work.
Below are several strategies you can start using today to up your sponsored post game.
1. Making Sense of Sponsored Posts
Sponsored posts helped me go full-time on my blog 2 years ago, which allowed me to spend more time on my blog and increase my income 10 fold the following year.
If any of you followed my income reports, you know that I make a large portion of income from sponsored posts (last month I made $8,000 from sponsored posts alone), which is why I am so excited to share this course with you all!
What's included in Making Sense of Sponsored Posts?
In this course there are 5 modules, over 20 lessons, bonuses, an extremely helpful and exclusive Facebook group, and more.
I go through everything that you need to know about sponsored partnerships, such as:
- How exactly sponsored posts work
- Why sponsored partnerships can completely change your blog
- How to pitch and contact companies the right way, including template emails that you can use!
- How to find sponsored partnerships
- How to build trust and not lose followers
- Required disclosures that you need to know about
- How much you should be charging
You can get Making Sense of Sponsored Posts here.
Sponsored posts are becoming more and more popular due to trust going to online influencers and bloggers rather than advertisements on television. If you're wanting to develop more sponsored posts on your blog or Instagram, this is the course to take.
2. Reach out to brands and show them your value
You want to do your best to show the brand what you bring to the table. You can show previous brand partnerships and their conversion rates.
After working with tons of brands, I've found that potential brands you work with want to know what the numbers were for previous brands. This is why it's especially important to do your best when completing sponsored posts.
When I say numbers, I'm referring to conversion rates, traffic to a post, and social media shares to a sponsored post.
3. Show off your creative side
Brands love to see how you can get the most clicks and conversions for sponsored posts.
Whenever you pitch to a brand, you may want to consider explaining in a short paragraph how you can get a lot of eyes to their product or service.
For example, let's say you want to work with a fitness app that showcases workout programs.
You could offer to create a 30 day YouTube video (or blog post) showing you using the app, working out, and the results you received from using the fitness app.
The more creative your pitch, the better.
4. Prove you have a loyal and trusting audience
If you have a small blog, that doesn't mean you're not as successful as a huge blogger. Your numbers could be much better than a big blogger and this isn't totally rare.
Smaller blogs can have more loyal followings because the blogger may have more connection with their audience. They personally respond to their reader's emails, messages, and may have small private Facebook groups for their blog and niche.
And, what a smaller blog lacks in page views, they most likely make up for in trustworthiness, and that is incredibly important when you are promoting products or services to your audience.
The great thing about earning income with sponsored posts is that even if you have a low number of followers, a company may still be interested in placing an advertisement on your website.
There is no set number of page views you need for sponsored posts, meaning you can start making money even if you are only getting 10,000 page views per month. Some companies may not care about your page views at all, whereas others may want to see your Google Analytics.
Blogs or online influencers with a smaller number of followers have often built a stronger, more trusting relationship with their audience, and brands love this.
Because you need to focus on staying in line with your message and know your audience when you do sponsored posts, a smaller audience can be a great opportunity for brands to reach loyal and more authentic readers. Brands are also likely to pay more for that type of relationship.
5. Make it easy to contact you
A huge mistake I see a lot of bloggers make is not making it easy to contact.
In fact, I've tried to reach out to many bloggers regarding questions and found that 25% of the time, it was almost impossible to find their contact info. This should be one of the easiest parts to see on your blog!
6. Show off your media kit
A media kit is a 1-3 page kit that shows off all your numbers that brands care about.
Media kits are incredibly important because brands get pitched to all the time. You need to stand out in as little time as possible.
In Making Sense of Sponsored Posts, not only do you get access to various strategies and tools, but you also get to choose between several media kits that I have used myself.
Not sure if Making Sense of Sponsored Posts is for you?
Making Sense of Sponsored Posts: A course for bloggers and online influencers is perfect for you if:
- You want to have a profitable blog or social media presence.
- You want to grow your online income even more.
- You have tried sponsored posts without any luck.
- You love blogging and want to grow your blog, build trust with your audience, and help more people!
- You have questions about sponsored posts, such as how to pitch brands and disclose your partnerships.
In a nutshell:
1. You can get sponsored posts with a small blog in various ways.
2. Reach out to brands and show them your value and what you can offer.
3. Show off your creative side and pitch a sponsored post idea that the brand will love that will attract loads of traffic.
4. Even if your numbers are low, prove that you have high conversion rates and your audience loves you.
5. Make it easy to contact you with a hire me page.
6. Create a professional looking media kit with Canva or get Making Sense of Sponsored Posts, which comes with several free media kit templates.
Do you want to get more sponsored posts?
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