I often get asked from my readers why they aren't making money off their blog.
Once I see their blog, it usually becomes apparent immediately.
First of all, making money from a blog isn't easy, but with consistency, hard work, and patience, you should see much better results over time.
I've been blogging full-time for 2 years now and I can definitely say it's the best job I've had ever – but it didn't come easy!
I even almost sold my blog a couple years ago for $15,000.
Now, I make that in a month pretty much. It's crazy!
Here are 9 major reasons you aren't making money from your blog, as well as what to do to fix it.
1. Affiliate Marketing
Affiliate marketing is one of my favorite ways to make money blogging.
You get to casually talk about products you love while your audience gets a chance to learn about things that could possibly make their life easier.
Affiliate marketing isn't shady or scammy in the slightest as long as you do it properly.
If you're clueless when it comes to affiliate marketing or you haven't made any money with affiliate marketing yet, I highly recommend checking out Making Sense of Affiliate Marketing. This course will teach you everything you need to know about affiliate marketing from a blogger who makes over $50,000 per month from affiliate marketing.
2. Low Page Views
There's no way around it – page views matter.
The more page views you have, the more money you'll make.
With high page views, you can be accepted to awesome advertising companies, charge more for sponsored posts, increase your ad revenue, and get more readers clicking on your products and affiliate links.
I get over 150,000 page views per month and owe a lot of my results to Pinterest Traffic Avalanche. If you're a blogger and not on Pinterest yet, you're making a big mistake.
Related articles: How I Got To 100,000 Page Views Per Month
3. All You Do Is Write
One common misconception of bloggers is all we do is write – this couldn't be more wrong.
Unfortunately, a lot of bloggers publish blog post after blog post and let those sit without doing anything else with their blog.
There are a million things to do when it comes to blog life, which is why a lot of successful bloggers are known for working crazy long hours.
The work never ends and there is always something you can be doing to improve your blog.
Honestly, blogging is 5% writing and 95% the thousand other things that need to be done.
To get started on the right foot, I recommend enrolling in Launch Your Blog. It's an affordable course that is going to get you started on your blog the right way, without messing around or feeling overwhelmed.
4. You're Using A Free Blogging Site
There are so many limitations and downfalls of using a free blogging site like Blogger.
A free blog looks boring and repetitive, has a lack of plugins (which are necessary for successful blogs), is never truly yours (my sister had her free blog deleted without any say), has limited storage, and you have limited rights when it comes to certain things.
I always recommend new bloggers to Siteground, an incredibly reliable hosting site. The customer service is outstanding and you'll get help with your issues ASAP, which is extremely important for a successful blog.
5. You Ghost Your Blog
Thousands of people start a blog only to quit after a few weeks. That's the reality of blogging. They ghost their blog and disappear for weeks or months and expect the blog to somehow make money.
Blogging is about consistency and patience.
Before you launch your blog, I recommend publishing at least 10-20 posts as it looks like your blog is established.
After launching, stay consistent and post at least once a week.
6. Sponsored Opportunities
I love sponsored posts because bloggers can talk about a product they genuinely love while also making money for sharing it with their readers.
If you're clueless on sponsored posts and how to get them, read my detailed article here on how I make $3,000+ per month from sponsored posts.
Sponsored posts are becoming vastly more popular over recent years since people rather buy from influencers rather than commercials they see on television.
If you're a new blogger, I recommend checking out the course Make Money Blogging. You'll learn how to optimize all of your posts the right way from the very beginning to make money.
7. Neglecting Email List
Do you not have an email list set up on your blog yet? If not, take this as your sign to get that set up ASAP!
Even if your blog is brand new, get an email list started immediately. The sooner, the better.
I have been using Convertkit for years and highly recommend it. The customer service is incredible and is always there to answer any of my questions. Convertkit is very easy to use and great for people who aren't super techy.
Benefits of an email list:
- Your email list is 100% yours and no one can take it from you
- Pinterest, Facebook, and Twitter all have the power to make serious changes at any time that can drastically affect how often you are seen on those websites. Your email list is 100% in your power
- You can create a more personal relationship through email versus a blog post
- Mostly everyone has email, not everyone has social media (surprisingly)
- The power of email is strong. For every dollar spent on email marketing, roughly $40 can be profited.
Networking is crucial, whether it be to exchange guest posts, learn from others, share each other's posts, or just to find someone that understands your blogging life.
You can find people by commenting on their blogs, joining Facebook groups for bloggers, or by going to blogging conferences like Fincon.
Networking has allowed me to establish genuine friendships with amazing bloggers all around the world.
My blog has grown tremendously because of the people I've met from networking, which is why it's so important!
9. You Don't Know Your Readers
It is incredibly important to understand what your readers want, especially if you want to make money.
To figure out what kind of content your readers are interested in, you can send out an email through your email list and ask them questions. Or you can do what I did, which was create a free survey on Survey Monkey.
My survey results were shocking and I found out that my readers wanted the opposite of what I was spending my time on.
Once I figured out what my readers wanted, my income skyrocketed.
In your survey, you can ask questions like:
- What topics are you interested in learning more about on my blog?
- What kind of problems do you need help with?
- Would you buy a digital product about fitness? Or money?
I recommend asking less than 10 survey questions. Also, make the questions multiple-choice and let your readers know the survey will take less than a couple minutes.
10. Selling Your Own Products
An amazing way to make money from your blog is by selling your own products.
Digital products you can sell:
- Professional Services
- Fonts, Logos, Web Design
Selling your own products is a fantastic way to establish a nice blogging income because you take 100% of the profits, unlike affiliate marketing where you only get up to 40% typically.
Six Figure Blogger has been crazy helpful in this super gray area of mine. This is a thoroughly extensive course for bloggers who are ready to create their own digital product. You'll learn step by step everything you need to know when it comes to creating and selling your own product. *This course is not best for brand new bloggers.
Blogging Tools That Help Me Run A Successful Blog:
- Leadpages (A must for bloggers)
- IvoryMix (Beautiful photos for your blog, pins, etc.)
- Make Money Blogging (How to make money blogging)
- BoardBooster (Schedule pins for Pinterest)
- Convertkit (email marketing)
Why do you think you're not making money from your blog?
Like this post? Share it!
Get exclusive access to the free resources!
Join 5,000 others to get access to 20+ free printables related to budgeting, traveling, and meal planning with new prints updated weekly.