Making money from a blog isn't easy, but with consistency, hard work, and strategies in place, you should see great results.
I've been blogging full-time for two years now, and I can say it's the best job I've ever had.
Here are nine major reasons you aren't making money from your blog, as well as what to do to fix it.
Actionable Advice: Before we begin, take action now and download the free How To Start A Profitable BlogPDF and learn how to monetize your blog from the beginning, how to save time and money when blogging, and the #1 resource I recommend to new bloggers. 🙂
1. Sponsored Opportunities
I love sponsored posts because bloggers can talk about a product they genuinely love while also making money for sharing it with their readers.
If you're clueless on sponsored posts and how to get them, read my detailed article here on how I make $3,000+ per month from sponsored posts.
Sponsored posts are becoming vastly more popular over recent years since people rather buy from influencers rather than commercials they see on television.
Learn everything there is to know about sponsored posts with my course Making Sense of Sponsored Posts.
Over 600 students have taken my course so far and have landed major brand sponsorships, charged 3x what they'd usually charge, and worked with brands multiple times.
Sponsored posts helped me become a full-time blogger and is my favorite way to make money blogging!
You also get access to a private mastermind group where you can ask any blogging questions and get help from me and other successful bloggers.
Take action now: Before we begin, get access to How To Send An Email Pitch To Land Sponsorships checklist. This quick checklist will help you stand out from other influencers and increase your brand sponsorships. 🙂
2. Low Page Views
With high page views, you can be accepted to awesome advertising companies, charge more for sponsored posts, increase your ad revenue, and get more readers clicking on your products and affiliate links.
I get over 50,000 page-100,000 page views per month from Pinterest and owe a lot of my results to Pinterest Traffic Avalanche.
Pinterest Traffic Avalanche taught me strategies that work and gave me rapid results. You'll learn how to successfully drive 100,000+ monthly visitors to your blog, which means more readers, which equals more money.
The best part about Pinterest – it doesn't take months or a year to get traffic as it does with Google. I always recommend diving into Pinterest FIRST before Google. This is because you'll see results much quicker, stay motivated, and be in it for the long haul.
And before you think you can find Pinterest information on Google for free – think again. The “free” info is usually wrong and more importantly, outdated. What worked for Pinterest 4 years ago doesn't work now.
What's included in Pinterest Traffic Avalanche
- 8 modules with over 25 training videos
- How to create viral content
- How to set up your account for success
- How to automate traffic with schedulers
- Private Facebook group for support
- 2 free bonuses worth over $500
- a lot more
However, do you rely on Pinterest for 100% of your traffic? If so, you need to diversify your traffic sources.
When you get organic traffic from Google, you're in for a treat. Unlike Pinterest, Google traffic is usually very targeted. The user is going onto your website to get an answer to their problem. You can solve the reader's problem with affiliate links, your products, and with genuine value.
I waited too long to start learning Google SEO, but that doesn't mean you should. The best time to start is now – most bloggers aren't implementing Google SEO at all – which means you get to benefit even more.
And before you waste your time scouring the internet for free, outdated information on SEO, I recommend checking out Easy On Page SEO for Beginners. Included is a 12-step template to write articles, 9 steps to do after you hit publish, and other valuable info. This is written by a blogger who gest 350,000 page views per month with 60% of the traffic coming from Google. The guide is only $37 (at the time of writing) and is easily worth quadruple the cost.
It is VERY important that you are diversying your traffic and not relying on Pinterest. Do. Not. Rely. On. 1. Traffic. Source.
With my increased Google organic traffic, I get increased ad revenue, email subscribers, higher affiliate marketing income, and more people into my sales funnels for my products.
3. You have no strategy or direction
I remember the day I wanted to turn my blog into a business. For many years, this blog was simply a hobby. I didn't have any direction or strategy in the beginning. It makes me wonder how faster things could've gone if I enrolled in Blog With A Full-Time Job.
Blog With A Full-Time Job is a course for someone who wants to start a profitable blog, but isn't sure how. You're overwhelmed by the amount of blogging information out there. You are already super busy with a full-time job, but also want to start a profitable blog.
You wish there were a step-by-step plan for how to start, grow, and monetize a blog. Luckily, there is.
Blog With A Full-Time Job is it.
But most importantly, my favorite part of BWATJ is the first module. It's the one module that every single blogger needs – even the big bloggers who are already blogging full-time.
You learn how to manage your mind. This is major. If you're scoffing off at this right now, I am telling you, from someone who runs a six-figure business – your mindset plays the most important role in your business. It's the key factor in your business going from making nothing to making six-figures. It's the key factor to scaling to seven-figures.
Here are just a few of the things you'll get in BWATJ:
- A specific plan for launching, growing and monetizing your blog while working full-time
- The exact strategy to grow and monetize your blog to a six-figure blog
- Learn how to manage your mind, productivity, time management
- How to set up a beautiful looking blog that is completely customizable
- How to write blog posts specifically for monetizing
- Sooo much more + tons of bonuses, templates, worksheets, etc.
Do you want to build a successful blog (and get a 12-month plan) but have a full-time job? If so, you must check out Blog With A Full-Time Job.
4. You're Using A Free Blogging Site
There are so many limitations and downfalls of using a free blogging site like Blogger.
A free blog looks boring and repetitive, has a lack of plugins (which are necessary for successful blogs), is never truly yours (my sister had her free blog deleted without any say), has limited storage, and you have limited rights when it comes to certain things.
My other site uses Bluehost, and it's been a great experience!
I started my blog in less than 20 minutes, and it was super easy. (This blog is not hosted by Bluehost because this site gets significantly more traffic).
With my Bluehost affiliate link, you can lock in a great price at $2.95 per month.
5. You Ghost Your Blog
Thousands of people start a blog only to quit after a few weeks.
That's the reality of blogging.
They ghost their blog and disappear for weeks or months and expect the blog to somehow make money.
Blogging is about consistency.
After launching, stay consistent and post at least once a week.
6. Affiliate Marketing
Affiliate marketing is one of my favorite ways to make money blogging.
You get to casually talk about products you love while your audience gets a chance to learn about things that could make their life easier.
Affiliate marketing isn't shady or scammy in the slightest as long as you do it properly.
If you're clueless when it comes to affiliate marketing or you haven't made any money with affiliate marketing yet, I highly recommend checking out Making Sense of Affiliate Marketing.
This course will teach you everything you need to know about affiliate marketing from a blogger who makes over $50,000 per month from affiliate marketing.
7. Neglecting Email List
Do you not have an email list set up on your blog yet? If not, take this as your sign to get that set up ASAP!
Even if your blog is brand new, get an email list started immediately. The sooner, the better.
I have been using Convertkit for years and highly recommend it. The customer service is incredible and is always there to answer any of my questions. Convertkit is very easy to use and great for people who aren't super techy.
Benefits of an email list:
- Your email list is 100% yours and no one can take it from you
- Pinterest, Facebook, and Twitter all have the power to make serious changes at any time that can drastically affect how often you are seen on those websites. Your email list is 100% in your control
- You can create a more personal relationship through email versus a blog post
- Mostly everyone has email; not everyone has social media (surprisingly)
- The power of email is strong. For every dollar spent on email marketing, roughly $40 can be profited.
Networking is crucial, whether it be to exchange guest posts, learn from others, share each other's posts, or to find someone that understands your blogging life.
You can find people by commenting on their blogs, joining Facebook groups for bloggers, or by going to blogging conferences like Fincon.
Networking has allowed me to establish genuine friendships with amazing bloggers all around the world.
My blog has grown tremendously because of the people I've met from networking, which is why it's so important!
9. You Don't Know Your Readers
It is incredibly important to understand what your readers want, especially if you want to make money.
To figure out what kind of content your readers are interested in, you can send out an email through your email list and ask them questions. Or you can do what I did, which was to create a free survey on Survey Monkey.
My survey results were shocking, and I found out that my readers wanted the opposite of what I was spending my time on.
Once I figured out what my readers wanted, my income skyrocketed.
In your survey, you can ask questions like:
- What topics are you interested in learning more about on my blog?
- What kind of problems do you need help with?
- Would you buy a digital product about fitness? Or money?
I recommend asking less than ten survey questions. Also, make the questions multiple-choice and let your readers know the survey will take less than a couple of minutes.
10. Selling Your Products
An amazing way to make money from your blog is by selling your own products.
Digital products you can sell:
- Professional Services
- Fonts, Logos, Web Design
Selling your own products is a fantastic way to establish a nice blogging income because you take 100% of the profits, unlike affiliate marketing where you only get up to 40% typically.
Six Figure Blogger has been crazy helpful in this super gray area of mine. This is a thoroughly extensive course for bloggers who are ready to create their own digital product. You'll learn step by step everything you need to know when it comes to creating and selling your own product. *This course is not best for brand new bloggers.
Tips To Become A Full-Time Blogger:
1) Take a comprehensive blogging course. My #1 recommendation for new bloggers who want to build a profitable blog is Blog With A Full-Time Job.
2) Learn and absorb as much information about blogging as possible. Pinterest is a gold mine for this. Type in “blogging tips” in Pinterest's search bar and hundreds of helpful articles will come up. You can check all of my popular blogging articles here.
3) Figure out what outlet you want to use for blogging. Do you want to have your own blog? Or do you want to create a YouTube channel? Find out where your audience is and go from there. If you don't know yet, don't sweat it. You'll learn as you go.
4) Create a blog with this easy tutorial.
Blogging Tools That Help Me Run A Successful Blog:
- IvoryMix (Beautiful photos for your blog, pins, etc.)
- Make Money Blogging (How to make money blogging)
- Convertkit (email marketing)
🖥 What to read next: 9 Ways To Boost Affiliate Income On Your Blog
Why do you think you're not making money from your blog?
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