The makeup world is a $445 billion dollar industry.
Shocking? Not so much when prices on both drugstore and high-end makeup are rapidly increasing.
Luckily, there are tons of ways to save money on makeup that don't involve a whole lot of work.
The 10 tips below are all tips that I personally use to save money, and that I highly recommend implementing to save some serious cash.
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1. Use Ibotta to save lots of cash
I talk a ton about Ibotta for saving money on groceries, but did you know you can save money on makeup with Ibotta?!
And you aren't just saying a quarter here and there, but up to $3 on drugstore foundation. That's a HUGE saving.
If you've never used Ibotta before, sign up here and get $10 in your account just by using my link. This app is 100% free and super easy to use.
Also, Ibotta currently has 4% cash back for both Sephora and Ulta when you shop online.
2. Ditch the Beauty Blender
You may have heard of the silicone makeup sponge before, and though it seems to be a trend that has died off, the sponge is actually highly reviewed and favorited among many beauty bloggers.
The silicone sponge is incredibly different from the Beauty Blender. Since the silicone sponge does NOT soak up foundation (like the BB does), you save up to 50% of your foundation. If you regularly use an expensive foundation, this can make your foundation last twice as long, which means you buy the foundation way less.
Not to mention these sponges are crazy affordable when compared to other foundation applicators.
3. Find the best drugstore dupes
Check out this list of the best drugstore dupes. I've found that for almost every piece of makeup I own, I can find a dupe of it at a fraction of the cost.
As far as foundation applicators go, I have not found a good dupe. If you click the link above of best drugstore dupes, #1 shows the Real Techniques Beauty Blender. This is NOT a good blender and you're better off paying the extra money for the real thing. The sponge soaks up all of my foundation every single time and does not apply evenly.
My favorite low-cost products:
- LA Girl Concealer
- NYX Setting Spray
- The only lipstick brand and color I ever use (seriously I have a problem)
4. Sign up for Ebates
Ebates is similar to Ibotta, only Ebates is used online when you're on your computer.
Currently, Ibotta has higher cash back for makeup at Ulta or Sephora, but Ebates has more coupons for free products.
As I'm writing this post, Ebates is showing 13 coupons for free products once you hit a certain amount.
5. Watch YouTube Reviews first
I'm that person that ALWAYS goes on YouTube for makeup reviews before I buy a product – even if it only costs $1.
Most bloggers will tell you the truth about a product, and you can even see how the product shows up on the skin since products rarely ever look like what you see on the outside of the bottle.
My favorite Beauty Bloggers currently are:
6. Learn how to fix broken makeup
If you've never dropped your makeup before, you're one of the lucky ones.
After dropping several pieces of makeup, including highlighters, shadows, and other palettes, I finally discovered how to fix my makeup.
So, instead of throwing away a brand new piece of makeup, learn how to fix it with some rubbing alcohol.
7. Cut plastic makeup products
After realizing how much toothpaste I was wasting, I started cutting the bottle up and realized I should do the same for my makeup.
I cut anything that can be cut. Stop buying products that are hard to get the product out of. For example, Kat Von D's foundation is a pump that slowly moves the bottom up so you get ALL of the product out.
8. Sample before purchasing
Trying on makeup at Sephora and buying it may work for some people, but I urge you to go home with a sample and see how the makeup looks and feels throughout the day.
A lot of the time, makeup is going to apply and look fantastic in a mirror at Sephora, but what you really want to know is how it's going to feel and wear over the course of a day. Even high-end makeup brands launch crappy products, so be smart about this.
9. Find out how to apply your makeup
Ulta and Sephora have makeup artists that can teach you how to apply your makeup. Ulta, specifically, can teach you how to apply a full face of makeup.
When you know how to apply your makeup properly, you may end up using less and you'll look even better.
10. Take care of your skin first
Oftentimes, people put on way more makeup than necessary because they are trying to cover up acne, scars, and redness. Piling on makeup isn't going to make your skin look any better, and you'll end up spending more money on cosmetics.
I've had to try out several different products to find what works for me. If you can help it, use products that carry more natural ingredients, instead of super harsh chemicals that are bad for your skin.
Make sure to regularly wash your pillowcases at least once a week, wash your makeup brushes, and never go to sleep with makeup.
Currently, I'm using the following products for skincare from The Body Shop (most products are vegan and all are marked as cruelty-free):
- Tea Tree Facial Cleansing Wash
- Face Masks (Charcoal and British Rose) – has real rose petals in it!
- Tea Tree Mattifying Toner
- Vitamin C Skin Boost (also primer) – not liking this one so far
There are so many ways to save money on cosmetics, so take advantage of them all!
How do you save money on makeup? Tell us in the comments!
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